CANON PIXMA SOUND SCULPTURES: BRINGING COLOUR TO LIFE

Canon Pixma: Bringing colour to life from Dentsu London on Vimeo.

The Canon Pixma is a range of printers from Canon which guarantee photolab-quality printing. The printers use a seperate grey ink to get stunning prints in both greyscale and colour. Other features of the Pixma range include Full HD Movie Print allowing you to print stills and photographs directly from your HD movies, an improved Wi-Fi interface, and an improved Creative Park Premium which is Canon's online service for downloading calendars, greetings cards, models and 3D paper art.

The ad in particular uses sound waves generated by small speakers to launch drops of paint into the air, thereby creating beautiful and stunning patterns. The concept for the ad is brilliant, giving new meaning to the phrase 'bringing colour to life' and generating interest in printing in an age where most photo sharing is done online through the internet.

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